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The Global War on Tobacco - Mapping the World's First Public Health Treaty (Paperback)
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The Global War on Tobacco - Mapping the World's First Public Health Treaty (Paperback)
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The tobacco industry has capitalized on numerous elements of
globalization - including trade liberalization, foreign direct
investment, and global communications - to expand into countries
where effective tobacco control programs are not in place. As a
consequence, tobacco is currently the leading cause of preventable
death in the world. Each year, it kills more people than HIV,
malaria, and tuberculosis combined. Amid evidence of an emerging
pandemic, a committed group of public health professionals and
institutions sought in the mid-1990s to challenge the tobacco
industry's expansion by negotiating a binding international law
under the auspices of the World Health Organization. The WHO
Framework Convention on Tobacco Control (FCTC) - the first
collective global response to the causation of avoidable chronic
disease-was one of the most quickly ratified treaties in United
Nations history. In The Global War on Tobacco, Heather Wipfli tells
the engaging story of the FCTC, from its start as an unlikely civil
society proposal to its enactment in 178 countries as of June 2014.
Wipfli also reveals how globalization offers anti-tobacco advocates
significant cooperative opportunities to share knowledge and
address cross-border public health problems. The book-the first to
delve deeply into the origin and development of the FCTC-seeks to
advance understanding of how non-state actors, transnational
networks, and international institutionalization can impact global
governance for health. Case studies from a variety of diverse
high-, middle-, and low-income countries provide real-world
examples of the success or failure of tobacco control. Aimed at
public health professionals and students, The Global War on Tobacco
is a fascinating look at how international relations is changing to
respond to the modern global marketplace and protect human health.
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