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Preisbeurteilung ALS Determinante Der Verkehrsmittelwahl - Ein Beitrag Zum Preismanagement Im Verkehrsdienstleistungsbereich (German, Paperback, 1999 ed.) Loot Price: R1,581
Discovery Miles 15 810
Repayment Terms: R148 pm x 12*
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Preisbeurteilung ALS Determinante Der Verkehrsmittelwahl - Ein Beitrag Zum Preismanagement Im Verkehrsdienstleistungsbereich...

Preisbeurteilung ALS Determinante Der Verkehrsmittelwahl - Ein Beitrag Zum Preismanagement Im Verkehrsdienstleistungsbereich (German, Paperback, 1999 ed.)

Helmut Schneider

Series: Unternehmensfuhrung Und Marketing, 36

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Loot Price R1,581 Discovery Miles 15 810 | Repayment Terms: R148 pm x 12*

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Im Rahmen der Auswahlentscheidung von Mobilitatsnachfragern kommt der
Preisbeurteilung alternativer Verkehrsmittel eine zentrale Rolle zu.
Der Autor untersucht am Beispiel des Schienenpersonenverkehrs alternative Strategien der Preisbeurteilung im Verkehrsdienstleistungsbereich. Darauf aufbauend leitet er Implikationen fur das Preismanagement institutioneller Verkehrsdienstleister ab.
"

General

Imprint: Gabler Verlag
Country of origin: United Kingdom
Series: Unternehmensfuhrung Und Marketing, 36
Release date: October 1999
First published: October 1999
Authors: Helmut Schneider
Dimensions: 244 x 170 x 14mm (L x W x T)
Format: Paperback - Trade
Pages: 230
Edition: 1999 ed.
ISBN-13: 978-3-409-11561-2
Languages: German
Subtitles: German
Categories: Books > Business & Economics > Economics > General
Books > Business & Economics > Business & management > Management & management techniques > General
LSN: 3-409-11561-7
Barcode: 9783409115612

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