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Markenmanagement Bei Erklarungsbedurftigen Produkten (German, Paperback, 2001 ed.) Loot Price: R1,928
Discovery Miles 19 280
Markenmanagement Bei Erklarungsbedurftigen Produkten (German, Paperback, 2001 ed.): Holger Schmidt

Markenmanagement Bei Erklarungsbedurftigen Produkten (German, Paperback, 2001 ed.)

Holger Schmidt

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Loot Price R1,928 Discovery Miles 19 280 | Repayment Terms: R181 pm x 12*

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Holger J. Schmidt zeigt auf, wie Markenmanagement ganzheitlich in einem dreistufigen Prozess auszugestalten ist und gibt empirisch uberprufte Empfehlungen."

General

Imprint: Deutscher Universitats Verlag
Country of origin: United Kingdom
Release date: December 2001
First published: December 2001
Authors: Holger Schmidt
Dimensions: 203 x 127 x 19mm (L x W x T)
Format: Paperback - Trade
Pages: 324
Edition: 2001 ed.
ISBN-13: 978-3-8244-7523-0
Languages: German
Subtitles: German
Categories: Books > Business & Economics > Economics > General
Books > Business & Economics > Business & management > Management & management techniques > General
LSN: 3-8244-7523-5
Barcode: 9783824475230

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