How to Succeed in the Enterprise Software Market describes
enterprise-level information systems that businesses use to support
their processes. This book provides a clear and simple framework to
help software companies understand this experience, and help them
build software products compatible with organizations, humans, and
complex customer environments. How to Succeed in the Enterprise
Software Market combines leading research on how technology affects
humans and organizations with industry experience and case studies
on enterprise software companies. It includes the inside story from
case studies on emerging companies including OpenMarket, Inc,
E-Docs, ObjectStore, NewRiver, Inc. and BBN Communications and
major buyers of IT services in the financial services industry.
This book is a practical guide to results that bridge gaps between
hard and soft science views of systems development, academic
research, and actual practice.
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