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Books > Business & Economics > Economics
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The Committed Enterprise - Making Vision, Values, and Branding Work (Hardcover, 2nd edition)
Loot Price: R5,786
Discovery Miles 57 860
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The Committed Enterprise - Making Vision, Values, and Branding Work (Hardcover, 2nd edition)
Expected to ship within 10 - 15 working days
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It is easier to describe vision and values than implement them.
However this updated paperback edition of The Committed Enterprise
shows how to achieve success by understanding the needs of
stakeholders and maximising them. It details the Seven Best
Practices for making vision and values work and is based on
research with leaders from 125 leading enterprises worldwide. Using
a unique format to allow fast track or in-depth reading the book
includes hundreds of examples from enterprises as diverse as
PepsiCo, Caltech, Tesco, Mayo Clinic, BP, New York Police
Department, DuPont, UPS and many others. The text is essential
reading for managers, and students of strategic organisational
strategy.
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