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Universal Principles of UX, Volume 4 - 100 Timeless Strategies to Create Positive Interactions between People and Technology (Hardcover)
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Universal Principles of UX, Volume 4 - 100 Timeless Strategies to Create Positive Interactions between People and Technology (Hardcover)
Series: Rockport Universal
Expected to ship within 12 - 17 working days
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Master the art of user experience design through the 100 laws,
guidelines, human biases, and general considerations in this
comprehensive, cross-disciplinary encyclopedia. Richly illustrated
and easy to navigate, Universal Principles of UX pairs clear
explanations of each concept with visual examples of the ideas
applied in practice. The book is organized into six broad
categories: Consider Empathize Define Research Design Validate And,
features principles as diverse as: Design is not neutral Make the
choice easy Some complexity cannot be reduced Map the ecosystem So
you think you can scroll Don't grade your own homework User
Experience is a field notable for its expansiveness, complexity and
persistent evolution. This book is not a chronological retelling of
the history of user experience design. It is also not a technical
how-to book that will show you how to become a perfect user
experience designer one step at a time. It's a philosophical
anthology of case studies, situations, problems, and contradictions
encountered across more than fifteen years of working on real world
client projects that will teach you how to think, rather than tell
you what to do. Each principle is presented in a two-page format.
The left-hand page contains a succinct definition, a full
description of the principle, examples of its use, and guidelines
for use. Sidenotes appear to the right of the text, and provide
elaborations and references. The right-hand page contains visual
examples and related graphics to support a deeper understanding of
the principle. This landmark reference is the standard for
designers, engineers, managers, and students who seek to broaden
and improve their user experience design expertise. The titles in
the Rockport Universal series offer comprehensive and authoritative
information and edifying and inspiring visual examples on
multidisciplinary subjects for designers, architects, engineers,
students, and anyone who is interested in expanding and enriching
their design knowledge.
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