Being able to present yourself and your work in the best way
possible is a necessary skill that all new designers must master
before embarking on a career--be it freelance or working within a
design firm. The author provides practical advice combined with
insights and personal stories from leading design professionals.
The book focuses on the practical aspects of creating a great
portfolio such as what potential employers or clients look for in a
portfolio, how to present yourself, dealing with criticism,
replying to tough interview questions and more. A unique chapter
called 'Portfolio Workshop (or Portfolio Clinic)' includes sample
spreads from portfolios (good and bad) with critiques and helpful
commentary from leading designers. The author also includes
templates for cover letters, CVs, etc. Finally, a 'Toolbox' section
will include sample prompts for frequently asked interview
questions and a short section on running your own freelancing
practice. All in all, everything to encourage and advise the new
designer.
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