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Social Entrepreneurship - A Practice-Based Approach to Social Innovation (Hardcover)
Loot Price: R3,746
Discovery Miles 37 460
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Social Entrepreneurship - A Practice-Based Approach to Social Innovation (Hardcover)
Expected to ship within 12 - 17 working days
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This accessible textbook provides a comprehensive guide to the
building blocks of sustainable social enterprise, exploring how
core elements contribute to either the success or failure of the
social venture. It analyzes the key skills needed to synthesize
effective business practices with effective social innovation and
points out both what works and what does not. Taking a practical
approach, it demonstrates how big ideas can be transformed into
entities that produce lasting change. Key Features: Discussion
questions and activities to aid student learning and debate A
multi-part case study that helps students see social enterprise in
practice Recommended resources sections that encourage students to
explore the topic further Readable, real-life anecdotes, examples,
and analogies that illustrate how social entrepreneurship
initiatives operate Learning objectives and chapter summaries to
guide students through key topics including product development,
idea generation, social change theory, marketing, and operating
structures Making the case that social entrepreneurship may be the
most effective way to bring about positive changes in society, this
textbook will be an essential resource for introductory courses and
electives in social entrepreneurship.
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