Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship
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From Innovation To Profit - An Entrepreneur's Guide (Paperback)
Loot Price: R401
Discovery Miles 4 010
You Save: R54
(12%)
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From Innovation To Profit - An Entrepreneur's Guide (Paperback)
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List price R455
Loot Price R401
Discovery Miles 4 010
You Save R54 (12%)
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You have an innovative idea, but how do you go about making money
from it? How do you start on the road to entrepreneurship? From
innovation to profit - an entrepreneur's guide has been written
specifically with you, the budding entrepreneur, in mind. It
explains all the stages of developing your idea into a business,
such as how to - get started, including suggestions on how to
stimulate creativity; protect your idea, by understanding the
basics of intellectual property rights; commercialise the idea and
progress to the start-up phase; set-up your business and understand
the basics of the legal, administrative and procedural requirements
correctly; manage and grow your business. From innovation to profit
- an entrepreneur's guide should be read not only by potential
entrepreneurs, but by every person in business who wants to expand
or franchise, or simply to conduct their business more effectively.
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