John L. Ward, a leading world expert on family business, offers the
best practices of the most successful and long-lasting families in
business, including Ford Motors, Marriott Hotels, Levi-Strauss, and
the "New York Times." He provides a framework of five insights and
four principles in which to position his fifty "lessons learned"
for family business longevity. This is a comprehensive book on
sustaining family businesses that contains international examples,
cases, essential tools, and checklists of best practices; a how-to
every entrepreneur should have.
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