This book examines communication processes that occur among people,
groups, organizations and societies when they interact with
culturally different entities. It conveys basic principles in a
"foundations" section, applied variables in an "applications"
section and possible developments in a "speculations" section. A
unique feature of this book is that it focuses on cross-cultural
communication as a phenomena with relevance in domestic and
international settings. Interaction among people from varied world
cultures is recognized as having parallels with interaction among
people from varied subcultures (representative of the
aforementioned world cultures) within the United States. The
author's work with various cross-cultural ventures have taken him
outside of the United States on over 55 trips to all the continents
except Antarctica. Most notable in that regard has been his work
with the U.S. Air Force in China, in Cambodia as a Fulbright
Scholar and at the East-West Center in Hawaii as a visiting
scholar.
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