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Competitiveness, Social Responsibility & Economic Growth (Hardcover)
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Competitiveness, Social Responsibility & Economic Growth (Hardcover)
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Globalisation of the economy and in particular the competition of
low-priced goods from Asia have confronted Europe with an important
question of what are its real competitive capabilities,
sustainability of its economy and of the values of typical
Europeans. The famous Lisbon Strategy (2000) has been an attempt to
answer this by creating the knowledge economy, where providing
conditions for establishment of the common European market and
investing in R&D and knowledge would be of crucial importance.
This book analyses the Lisbon Strategy from various perspectives.
The first part of the book -- Increasing Companies' Competitiveness
by means of R&D Activities and Innovations -- discusses the
importance of both for economic growth. The instruments of the
Lisbon Strategy are presented and then critically evaluated. It is
shown that every country needs its own 'Lisbon' strategy, which
would emphasise individual ways of achieving higher competitive
levels. . It is in the spirit of this that we present two cases of
small open economies, the Netherlands and Slovenia. In the second
part -- Structural Reforms, Stabilisation, and Social Cohesion in
Slovenia -- we discuss the interconnections between various
mechanisms and government policies aimed at achieving faster
economic growth in a technology follower country, such as Slovenia.
The third part -- The innovative firm -- presents few case studies.
The open innovation model is used to present the case of Gorenje,
d.d., a company that is active in a mature industry. We discuss
innovations in tourism, which, similar as most other service
industries, has no established place in the innovation literature.
The last articles in this part discuss the creation of new
technological companies. The fourth part of the book -- The Company
Social Responsibility -- embarks upon a currently very hot topic,
which deals with the question of whether a company, in addition to
achieving appropriate financial results, is also in other terms
responsible for social environment.
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