Books > Computing & IT > Computer programming
|
Buy Now
Flash Advertising - Flash Platform Development of Microsites, Advergames and Branded Applications (Hardcover)
Loot Price: R5,351
Discovery Miles 53 510
|
|
Flash Advertising - Flash Platform Development of Microsites, Advergames and Branded Applications (Hardcover)
Expected to ship within 12 - 17 working days
|
Create awe-inspiring, mind-blowing Flash ads, microsites,
advergames, and branded applications that engage consumers and
demonstrate their worth to clients. Creating Flash Advertising
delivers the nuts and bolts of the development process from initial
design conception to ad completion. You'll learn the best practices
for: Mastering the myriad of ad specs, deadlines, quality and
version control issues Creating ads that balance campaign goals
with design constraints Preparing and building ads with team and QC
standards Using forms and data in ads without file bloat File
optimization techniques for swf files 3rd party rich media
technologies that transcend the 30k banner Integrating video into
sites and banners Social media applications Trafficking and
tracking ads for impressions, interactions, clicks, and conversions
Using ActionScript to save development time and implement team
standardsPublished projects developed with the practices and AS
code presented in the book are available on the companion website
http://www.flashadbook.com
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.