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The Soulful Art of Persuasion - The 11 Habits That Will Make Anyone A Master Influencer (Paperback)
Loot Price: R391
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(13%)
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The Soulful Art of Persuasion - The 11 Habits That Will Make Anyone A Master Influencer (Paperback)
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List price R448
Loot Price R391
Discovery Miles 3 910
You Save R57 (13%)
Expected to ship within 12 - 17 working days
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The Soulful Art of Persuasion is a revolutionary guide to becoming
a master influencer in an age of distrust through the cultivation
of character-building habits that are essential to both personal
growth and sustained business success. This isn't a book full of
tips and life-hacks. Instead, The Soulful Art of Persuasion will
develop the habits that others want to be influenced by. This book
is based on a radical idea: Persuasion isn't about facts and
argument. It's all about personal character. Jason Harris, CEO of
the powerhouse creative agency Mekanism, argues that genuine
persuasion in the twenty-first century is about developing
character rather than relying on the easy tactics of flattery,
manipulation, and short-term gains. It is about engaging rather
than insisting; it is about developing empathy and communicating
your values. Based on his experience in and out of the boardroom,
and drawing on the latest in-depth research on trust, influence,
and habit formation, Harris shows that being persuasive in a
culture plagued by deception means rejecting the ethos of the quick
and embracing the commitment of putting your truest self forward
and playing the long game. Through instructive and entertaining
stories, Harris lays out the 11 habits that will guide readers to
become authentically persuasive, including Earning respect through
collaboration Becoming the person others want to be around
Practicing generosity through gestures big and small Persuasion
today is about personal excellence, sharing the stage, and
respecting other people's motivations. In The Soulful Art of
Persuasion, Jason Harris shows us the way.
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