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Gaining and Sustaining Competitive Advantage - Pearson New International Edition (Paperback, 4th edition) Loot Price: R1,762
Discovery Miles 17 620
Repayment Terms: R165 pm x 12*
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Gaining and Sustaining Competitive Advantage - Pearson New International Edition (Paperback, 4th edition): Jay Barney

Gaining and Sustaining Competitive Advantage - Pearson New International Edition (Paperback, 4th edition)

Jay Barney

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List price R2,189 Loot Price R1,762 Discovery Miles 17 620 | Repayment Terms: R165 pm x 12* You Save R427 (20%)

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For courses in Graduate Strategic Management. Explore the most up-to-date research in the field of strategic management. Gaining and Sustaining Competitive Advantage provides students and practitioners with the most up-to-date research in a way that helps them see how the concepts can be applied to the real business world. Barney explores the impact of the recent global business changes in relation to the competitive context of firms and their ability to generate and sustain competitive advantages. The fourth edition has been thoroughly updated to include the latest research in the field.

General

Imprint: Pearson Education Limited
Country of origin: United Kingdom
Release date: August 2013
First published: 2014
Authors: Jay Barney
Dimensions: 279 x 216 x 23mm (L x W x T)
Format: Paperback
Pages: 512
Edition: 4th edition
ISBN-13: 978-1-292-02145-4
Categories: Books > Business & Economics > Business & management > Business strategy
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LSN: 1-292-02145-4
Barcode: 9781292021454

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