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Strategic Intelligence - Business Intelligence, Competitive Intelligence, and Knowledge Management (Hardcover, New title)
Loot Price: R3,092
Discovery Miles 30 920
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Strategic Intelligence - Business Intelligence, Competitive Intelligence, and Knowledge Management (Hardcover, New title)
Expected to ship within 12 - 17 working days
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Strategic intelligence (SI) has mostly been used in military
settings, but its worth goes well beyond that limited role. It has
become invaluable for improving any organization's strategic
decision making process. The author of Strategic Intelligence:
Business Intelligence, Competitive Intelligence, and Knowledge
Management recognizes synergies among component pieces of strategic
intelligence, and demonstrates how executives can best use this
internal and external information toward making better decisions.
Divided into two major parts, the book first discusses the
convergence of knowledge management (KM), business intelligence
(BI), and competitive intelligence (CI) into what the author
defines as strategic intelligence. The second part of the volume
describes case studies written by recognized experts in the fields
of KM, BI, and CI. The case studies include strategic scenarios at
Motorola, AARP, Northrop Grumman, and other market leaders. About
the Editor Jay Liebowitz, D.Sc., is a full professor in the
Graduate Division of Business and Management and program director
for the Graduate Certificate in Competitive Intelligence at Johns
Hopkins University. The first knowledge management officer at NASA
Goddard Space Flight Center, he also served as the Robert W.
Deutsch Distinguished Professor of Information Systems at the
University of Maryland-Baltimore County, professor of Management
Science at George Washington University, and Chaired Professor of
Artificial Intelligence (AI) at the U.S. Army War College. A
founder and chairperson of The World Congress on Expert Systems, he
is a Fulbright Scholar, IEEE-USA Federal Communications Commission
Executive Fellow, and Computer Educator ofthe Year (International
Association for Computer Information Systems).
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