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Books > Business & Economics > Business & management > Business strategy
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The Business of Innovation (Hardcover)
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The Business of Innovation (Hardcover)
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Moving beyond the narrow confines of a "how to" of Innovation
management, The Business of Innovation sets out to track, trace and
provide testimonies of innovation practice in small to large-scale
organisations from countries around world. Through a combination of
contemporary economic and social theory, and an array of practical
examples from a wide range of sectors and industries, Jay Mitra
offers critical insight into how global innovation works, where it
works and most importantly, who makes it work, with an emphasis on
innovative women. Suitable for postgraduate, doctoral and MBA
students on business management and innovation courses and
practitioners looking for a critical insight into the business of
innovation.
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