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Picturing Culture (Paperback, 2nd ed.)
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Picturing Culture (Paperback, 2nd ed.)
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Here, Jay Ruby--a founder of visual anthropology--distills his
thirty-year exploration of the relationship of film and
anthropology. Spurred by a conviction that the ideal of an
anthropological cinema has not even remotely begun to be realized,
Ruby argues that ethnographic filmmakers should generate a set of
critical standards analogous to those for written ethnographies.
Cinematic artistry and the desire to entertain, he argues, can
eclipse the original intention, which is to provide an
anthropological representation of the subjects.
The book begins with analyses of key filmmakers (Robert Flaherty,
Robert Garner, and Tim Asch) who have striven to generate profound
statements about human behavior on film. Ruby then discusses the
idea of research film, Eric Michaels and indigenous media, the
ethics of representation, the nature of ethnography,
anthropological knowledge, and film and lays the groundwork for a
critical approach to the field that borrows selectively from film,
communication, media, and cultural studies. Witty and original, yet
intensely theoretical, this collection is a major contribution to
the field of visual anthropology.
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