In Jeff Bezos's own words, the core principles and philosophy that have
guided him in creating, building, and leading Amazon and Blue Origin.
In this collection of Jeff Bezos's writings—his unique and strikingly
original annual shareholder letters, plus numerous speeches and
interviews that provide insight into his background, his work, and the
evolution of his ideas—you'll gain an insider's view of the why and how
of his success. Spanning a range of topics across business and public
policy, from innovation and customer obsession to climate change and
outer space, this book provides a rare glimpse into how Bezos thinks
about the world and where the future might take us.
Written in a direct, down-to-earth style, Invent and Wander offers
readers a master class in business values, strategy, and execution:
- The importance of a Day 1 mindset
- Why "it's all about the long term"
- What it really means to be customer obsessed
- How to start new businesses and create significant organic
growth in an already successful company
- Why culture is an imperative
- How a willingness to fail is closely connected to innovation
- What the Covid-19 pandemic has taught us
Each insight offers new ways of thinking through today's challenges—and
more importantly, tomorrow's—and the never-ending urgency of striving
ahead, never resting on one's laurels. Everyone from CEOs of the
Fortune 100 to entrepreneurs just setting up shop to the millions who
use Amazon's products and services in their homes or businesses will
come to understand the principles that have driven the success of one
of the most important innovators of our time.
Invent and Wander: The Collected Writings of Jeff Bezos is co-published
by PublicAffairs, an imprint of Perseus Books, and Harvard Business
Review Press.
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