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Books > History > Australasian & Pacific history
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Neoliberalism and Cultural Transition in New Zealand Literature, 1984-2008 - Market Fictions (Hardcover)
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Neoliberalism and Cultural Transition in New Zealand Literature, 1984-2008 - Market Fictions (Hardcover)
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Through a literary lens, Neoliberalism and Cultural Transition in
New Zealand Literature, 1984-2008: Market Fictions examines the
ways in which the reprise of market-based economics has impacted
the forms of social exchange and cultural life in a
settler-colonial context. Jennifer Lawn proposes that postcolonial
literary studies needs to take more account of the way in which the
new configuration of dominance-increasingly gathered under the
umbrella term of neoliberalism-works in concert with, rather than
against, assertions of cultural identity on the part of
historically subordinated groups. The pre-eminence of new right
economics over the past three decades has raised a conundrum for
writers on the left: while neoliberalism has tended to undermine
collective social action, it has also fostered expressions of
identity in the form of "cultural capital" which minority
communities can exploit for economic gain. Neoliberalism and
Cultural Transition in New Zealand Literature, 1984-2008 advocates
for reading practices that balance the appeals of culture against
the structuring forces of social class and the commodification of
identity, while not losing sight of the specific aesthetic
qualities of literary fiction. Jennifer Lawn demonstrates the value
of this approach in a wide-ranging account of New Zealand
literature. Movements towards decolonization in a bicultural
society are read within the context of a marginal post-industrial
economy that was, in many ways, a test case for radical free market
reforms. Through a study of politically-engaged writing across a
range of genres by both Maori and non-Maori authors, the New
Zealand experience shows in high relief the twinned dynamics of a
decline in the ideal of social egalitarianism and the corresponding
rise of the idea of culture as a transformative force in economic
and civic life, tending ultimately to blur the distinction between
these spheres altogether. This work includes well-recognized
authors such as Alan Duff, Patricia Grace, Witi Ihimaera, Eleanor
Catton and Maurice Gee, but also introduces a number of
non-canonical or emergent writers whose work is discussed in detail
for the first time in this volume. The result is a distinctive
literary history of a turbulent period of social and economic
change.
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