Gain a competitive edge by knowing what great looks like in
leadership, strategy, marketing, innovation, and professional
development. Every day, successful individual contributors are
rewarded by being thrust into general management roles. Even those
lucky enough to have earned a Masters in Business Administration
are ill prepared for the daily challenges that await them. Newly
minted leaders need a set of best practices and lessons learned to
guide them to excellence. "What Great Looks Like: Leadership Best
Practices for General Managers" delivers practical advice drawn
from stories spanning academia, nonfiction business literature, and
popular media.
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