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Strategic Interpersonal Communication (Paperback)
Loot Price: R1,717
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Strategic Interpersonal Communication (Paperback)
Series: Routledge Communication Series
Expected to ship within 12 - 17 working days
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This book discusses how people go about achieving their social
goals through human symbolic interaction. The editors' collective
presumption is that there are more or less typical ways that people
attempt to obtain desired outcomes -- be they persuasive,
informative, conflictive, or the like -- through communication.
Representing a first summary of research done by scholars,
primarily in the communication discipline, this volume seeks to
identify and understand how it is that people achieve what they
want through social interaction. Under the very broad label of
strategies, this research has sought to: * identify critical social
goals such as gaining compliance, generating affinity, resolving
social conflict, and offering information; * specify, for each
goal, the ways, or strategies, by which people can go about
achieving these goals; * determine predictors of strategy selection
-- that is, why does a person opt for one strategy over others to
obtain the desired end? The research also reflects the attention
the field of communication has given to strategy issues in the past
15 years. The chapters describe research on the ways in which
people achieve different goals, and summarize existing research and
theory on the attainment of social goals. Readers will gain insight
into many of the issues that exist regardless of the strategy being
discussed. Thus, this volume may not include chapters on topics
such as ways people elicit or offer disclosure, ways people
demonstrate anger, or ways people create guilt, but the issues that
appear consistently throughout the various chapters should apply
equally to these. Finally, the essays in this volume provide not
only a summary of what has been accomplished to date, but also an
initial theoretic map for future research concerning strategic
interpersonal communication.
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