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Analysing Media Discourses (Paperback)
Loot Price: R1,314
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Analysing Media Discourses (Paperback)
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The continual growth in the significance of mass-mediated
communication makes it essential that we are able to reflect upon
and critically appreciate the semiotic processes that are involved
in their impact upon social and cultural life. This edited
collection showcases a range of diverse approaches to the analysis
of various forms of mediated communications, including varying
degrees of attention to their associated textual, discursive and
social practices. Individual contributions are devoted to
exploring, in analytical depth, multiple dimensions of each of the
following media: newspaper articles, magazines (both historical
advertising and contemporary editorial discourse), television (both
situation comedy and "reality" TV programmes), books (covers and
content in two genres), political leaflets, and a flight simulation
computer game. The collection will be an important resource for
scholars and students within disciplines including communication
studies, sociology, media studies, cultural studies, discourse
studies, and journalism studies. This book was published as a
special issue of Social Semiotics.
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