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Album Art - New Music Graphics (Paperback)
Loot Price: R481
Discovery Miles 4 810
You Save: R201
(29%)
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Album Art - New Music Graphics (Paperback)
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List price R682
Loot Price R481
Discovery Miles 4 810
You Save R201 (29%)
Expected to ship within 12 - 17 working days
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We find ourselves square in the middle of one of the greatest
periods in music packaging. Events such as Record Store Day have
pushed collectible packaging back to the cultural forefront;
millennials have started buying physical records; and hip clothing
outlets devote massive amounts of space to record players and racks
of LPs. The designers collected here are at the forefront of this
movement. Some have been working in the music industry for decades,
while others are fresh on the scene. They all share a desire to
elevate the simple record cover and the wrapping that surrounds
these products into something more, something special, something
unique, something memorable. Lifelong music fans, they pour every
ounce of creative energy into coming up with solutions worthy of
the music inside. They also need to be inventive in how they
accomplish this. Coming up with a great concept in a sketch during
a meeting and actually seeing it to fruition and sitting on a shelf
in a record store are two different things. As Paula Scher details
in her interview, today's designers are faced with a very different
task than the record sleeve designers of the past. Outside of the
mega stars, budgets are more or less non-existent, yet the pressure
to deliver something jaw-dropping and mind-blowing remains. Packed
with innovative artworks by one-of-a-kind designers, this is the
definitive guide to album cover design in the 21st century.
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