Health Care Marketing: Tools And Techniques (Paperback, 3rd Revised edition)

Health Care Marketing: Tools and Techniques provides the reader with essential tips, strategies, tools and techniques for successful marketing in the health care industry. Complete with summary questions and learning objectives, this book is a must-have resource for anyone interested in health care marketing. Both students and professionals will find this text to be extremely useful in learning how to build effective marketing campaigns and strategies.

General

Imprint:	Jones And Bartlett Publishers, Inc
Country of origin:	United States
Release date:	December 2010
First published:	2010
Authors:	John L. Fortenberry Jr.
Dimensions:	226 x 150 x 20mm (L x W x T)
Format:	Paperback
Pages:	311
Edition:	3rd Revised edition
ISBN-13:	978-1-4496-2221-3
Categories:	Books > Medicine > Nursing & ancillary services > General Books > Business & Economics > Finance & accounting > Finance > Corporate finance Books > Law > Laws of other jurisdictions & general law > Social law > Public health & safety law Books > Medicine > General issues > Health systems & services > Hospital administration & management Books > Money & Finance > Corporate finance
LSN:	1-4496-2221-6
Barcode:	9781449622213

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