What principled business leaders can do to solve America's
current financial crisis
"Broke "is a startling wake-up call for America and an honest
accounting of what our future holds if we don't take charge and
change our country for the better. If the business of America is
business, then it's up to our business leaders to solve the mess
we're in. "Broke "offers practical, nonpolitical, and nonpartisan
solutions that every business leader can implement "today "for a
better "tomorrow."
Whether you operate a giant corporation or a local small
business, you'll find practical steps to limit future risks,
strengthen every business, stabilize the current economy, and help
turn the country around. Author John Mumford has spent decades
helping business leaders turn around failing companies. Now, he
helps them to turn around a failing country.Presents bold
initiatives and concrete steps every business leader can use to
create a better future-for their businesses and for the
countryIncludes practical, actionable steps for every business
leader who wants to build for the future, while preserving the best
of his or her existing enterprise.Shows how business leaders can
contribute to the solutions for our problems concerning public
debt, the environment, and international relationsOffers a
turnaround plan for the country ideal for use by the U.S. Chamber
of Commerce, small business organizations, non-profits and others
as the centerpiece of a 2010 campaign for America's
turnaroundEndorsed by current and former CEO's, top business school
leaders, former governors and senators, and leading journalists
Desperate times call for creative, effective measures, not
desperation. If you're a business leader, here's how you can do
your part.
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