In 1991, Mark Weiser and his team at Xerox PARC declared they were
reinventing computers for the twenty-first century. The computer
would become integrated into the fabric of everyday life; it would
shift to the background rather than being itself an object of
focus. The resulting rise of ubiquitous computing (smartphones,
smartglasses, smart cities) have since thoroughly colonized our
digital landscape. In Actionable Media, John Tinnell contends that
there is an unsung rhetorical dimension to Weiser's legacy, which
stretches far beyond recent iProducts. Taking up Weiser's motto,
"Start from the arts and humanities," Tinnell develops a
theoretical framework for understanding nascent initiatives-the
Internet of things, wearable interfaces, augmented reality-in terms
of their intellectual history, their relationship to earlier
communication technologies, and their potential to become vibrant
platforms for public culture and critical media production. It is
clear that an ever-widening array of everyday spaces now double as
venues for multimedia authorship. Writers, activists, and students,
in cities and towns everywhere, are digitally augmenting physical
environments. Audio walks embed narratives around local parks for
pedestrians to encounter during a stroll; online forums are woven
into urban infrastructure and suburban plazas to invigorate
community politics. This new wave of digital communication, which
Tinnell terms "actionable media," is presented through case studies
of exemplar projects by leading artists, designers, and
research-creation teams. Chapters alter notions of ubiquitous
computing through concepts drawn from Bernard Stiegler, Gregory
Ulmer, and Hannah Arendt; from comparative media analyses with
writing systems such as cuneiform, urban signage, and GUI software;
and from relevant stylistic insights gleaned from the open air arts
practices of Augusto Boal, Claude Monet, and Janet Cardiff.
Actionable Media challenges familiar claims about the combination
of physical and digital spaces, beckoning contemporary media
studies toward an alternative substrate of historical precursors,
emerging forms, design philosophies, and rhetorical principles.
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