CHRISTOPHER PIKE's first book in his trilogy Making Sense of War examined war as a social phenomenon. About War (2021) explained why war, organised violence, happens. War in Context shows - through examples from history - how the state legitimises war and how war legitimises the state, and how Britain has used military force in the past. Pike asks: is war necessary? Can it be predicted? Is terrorism war? Is terrorism effective and how should it be countered? What were the implications of al Qaeda's attacks on the Twin Towers and the Pentagon in September 2001? What then might be the effect on world stability of America's less assertive leadership? War in Context looks at deterrence, the basis for nuclear strategy; and the strategic implications of such modern phenomena as cyborgs, Artificial Intelligence and Drones. But the human factor is emphasised - the moral and physical pressure on commanders of robots and hypersonic missiles. Above all, it is humans who decide how and when death is delivered. Science increases the intensity of battle, but man, not the machine, controls the outcome. The book ends with an assessment of Putin's invasion of Ukraine.

This 5th edition of the popular texbook considers diversity in the mass media in three main settings: Audiences, Content, and Production. The book brings together 55 readings - the majority newly commissioned for this edition - by scholars representing a variety of humanities and social science disciplines. Together, these readings provide a multifaceted and intersectional look at how race, gender, and class relate to the creation and use of media texts, as well as the media texts themselves. Designed to be flexible for use in the classroom, the book begins with a detailed introduction to key concepts and presents a contextualizing introduction to each of the three main sections. Each reading contains multiple 'It's Your Turn' activities to foster student engagement and which can serve as the basis for assignments. The book also offers a list of resources - books, articles, films, and websites - that are of value to students and instructors. This volume is an essential introduction to interdisciplinary studies of race, gender, and class across mass media.

What would happen if structures, forms, and other stand-alone entities thought to comprise our intellectual toolkit—words, meanings, signs—were jettisoned? How would a work written in a purportedly dead language, like The Iliad, or penned in a foreign tongue be approached if deemed legible without structures such as meaning-bearing signs or grammatical rules? A New Philosophy of Discourse charts a novel course in response to these questions, coining an original concept of discourse, or talk!, that Joshua Kates presents as more fundamental than language. In Kates’ conception of discourse, writing and speech take shape entirely as events, situated within histories, contexts, and traditions themselves always in the making. Combining literary theory, literary criticism, and philosophy, to reveal a new perspective on discourse, Kates focuses on literary criticism, literary texts by Charles Bernstein and Stanley Elkin, and the philosophical writings of Stanley Cavell, Hans-Georg Gadamer, Donald Davidson and Martin Heidegger. This ground-breaking study bridges the analytical/continental divide, by working through concrete problems using novel and extended interpretations with wide-ranging implications for the humanities.

Blends scholarly expertise with media law practice, enabling students to develop practical skills Includes pedagogical features such as interviews with media practitioners, policy pointers, and an integrated fictional case study of a television media business. Provides expert coverage suitable for media law practitioners as part of professional development

This collection of essays delves into the Coke brand to identify and decode its DNA. Unlike other accounts, these essays adopt a global approach to understand this global brand. Bringing together an international and interdisciplinary team of scholars, Decoding Coca-Cola critically interrogates the Coke brand as well its constituent parts. By examining those who have been responsible for creating the images of Coke as well as the audiences that have consumed them, these essays offer a unique and revealing insight into the Coke brand and asks whether Coca-Cola is always has the same meaning. Looking into the core meaning, values, and emotions underpinning the Coca-Cola brand, it provides a unique insight into how global brands are created and positioned. This critical examination of one of the world's most recognisable brands will be an essential resource for scholars researching and teaching in the fields of marketing, advertising, and communication. Its unique interdisciplinary approach also makes it accessible to scholars working in other humanities fields, including history, media studies, communication studies, and cultural studies.

The Public Relations Handbook, 6th edition provides an engaging, in-depth exploration of the dynamic and ever-evolving public relations industry. Split into four parts exploring key conceptual themes in public relations, the book offers an overview of topics including strategic public relations, politics and the media; media relations in the social media age; strategic communication management; public relations engagement in the not-for-profit sector; activism and public relations; and the effects of globalisation and technology on the field. Featuring wide-ranging contributions from key figures in the PR profession, this new edition presents fresh views on corporate social responsibility, public relations and politics, corporate communication, globalisation, not-for-profit, financial and public sector public relations. The book also includes a discussion of key critical themes in public relations research and exploratory case studies of PR strategies in a variety of institutions, including Extinction Rebellion, Queen Margaret University, Mettis Aerospace, and Battersea Cats' and Dogs' Home. Containing student-friendly features including clear chapter aims, analytical discussion questions, and key further reading throughout the text, The Public Relations Handbook is an ideal resource for students of public relations, corporate and strategic communications, and media studies.

Focusing on the influence of Maoist ideology and masculinist power on the representations of women in revolutionary opera films made during the Cultural Revolution, this book considers the gendered hierarchy between masculinity and femininity in relation to the historic and cultural context in which they were made. Using feminist methodology and epistemology to locate women's social identity, this book explores the sociological connections between the masculinisation of women and masculinist domination in the context of the Cultural Revolution. Through film analysis, the author examines whether women, rather than 'liberated', were in fact re-gendered and oppressed by masculinist power. By critically evaluating gender hierarchy during the Chinese Cultural Revolution, the book provides hitherto neglected insights into gender within its social and cultural context. This an interdisciplinary book which should appeal to students and scholars across a range of disciplines, including gender studies, Asian studies, China studies, cultural studies and film studies.

The Public Relations Handbook, 6th edition provides an engaging, in-depth exploration of the dynamic and ever-evolving public relations industry.

Split into four parts exploring key conceptual themes in public relations, the book offers an overview of topics including strategic public relations, politics and the media; media relations in the social media age; strategic communication management; public relations engagement in the not-for-profit sector; activism and public relations; and the effects of globalisation and technology on the field. Featuring wide-ranging contributions from key figures in the PR profession, this new edition presents fresh views on corporate social responsibility, public relations and politics, corporate communication, globalisation, not-for-profit, financial and public sector public relations. The book also includes a discussion of key critical themes in public relations research and exploratory case studies of PR strategies in a variety of institutions, including Extinction Rebellion, Queen Margaret University, Mettis Aerospace, and Battersea Cats’ and Dogs’ Home.

Containing student-friendly features including clear chapter aims, analytical discussion questions, and key further reading throughout the text, The Public Relations Handbook is an ideal resource for students of public relations, corporate and strategic communications, and media studies.

　

Table of Contents

Part I The context of public relations　

What is Public Relations?　Sarah Roberts-Bowman　

Public Relations and Communications　Sarah Roberts-Bowman　

Public relations, politics and the media　Ian Somerville and Sahla Aroussi　

Public Relations and Management　Anne Gregory　

Ethics, professionalism and regulation　Alison Theaker　

Part II Strategic public relations　

Public relations and corporate communication　Emma Wood　

Public Relations and Corporate Identity　Emma Wood　

Risk, Issues and Crisis Management: A Collaborative Role for Public Relations　Heather Yaxley　

Public Relations and Corporate Social Responsibility　Ian Somerville and Emma Wood　

Measurement and evaluation　Mairead McCoy　

The public relations of globalisation　Averill Gordon

Part III Stakeholder public relations　

Media Relations in the Social Media Age Philip Young　

Internal Communications　Liam FitzPatrick　

Financial Communications　Mark Phillimore　

Public sector public relations　Simon Wakeman　

Consumer Public Relations　Michael Frohlich　

Business-to-business public relations　Loretta Milan　

Public relations and engagement in the not-for-profit sector　David Hamilton　

Using New Technology Effectively In Public Relations　Heather Yaxley　

Activism and public relations　Philip Young　

Part IV Shaping the future　

Future challenges for PR　Alison Theaker

This book is available as open access through the Bloomsbury Open Access programme and is available on www.bloomsburycollections.com. Recession is a time for asking fundamental questions about value. At a time when governments are being forced to make swingeing savings in public expenditure, why should they continue to invest public money funding research into ancient Greek tragedy, literary value, philosophical conundrums or the aesthetics of design? Does such research deliver 'value for money' and 'public benefit'? Such questions have become especially pertinent in the UK in recent years, in the context of the drive by government to instrumentalize research across the disciplines and the prominence of discussions about 'economic impact' and 'knowledge transfer'. In this book a group of distinguished humanities researchers, all working in Britain, but publishing research of international importance, reflect on the public value of their discipline, using particular research projects as case-studies. Their essays are passionate, sometimes polemical, often witty and consistently thought-provoking, covering a range of humanities disciplines from theology to architecture and from media studies to anthropology.

The contents of A History of Pre-Cinema Volume 1 (and its companion volumes 2 and 3) cover the optical devices used for entertainment and instruction that proliferated before the introduction of cinema. To view pre-cinema devices merely as steps towards the cinema, however, would be a very narrow perspective. They were - and in some cases still are - self-contained media with their own peculiarities, differences, potential and limitations. This volume concentrates on items published before the spread of the cinema and later references to devices of that period. Having easy access to original texts in facsimile is a useful resource for researchers. Volume 1 is divided into the following sections: The camera obscura; Photography; Stereoscopy; Moving photographs; Chronophotography; Optical, philosophical toys.

A History of Pre-Cinema Volume 2 (and volumes 1 and 3) cover the optical devices used for entertainment and instruction that proliferated before the introduction of cinema. Volume 2 is divided into the following sections: Peepshows; The Panorama; The Diorama; Magic Mirrors; Shadowplay; Magic Lanterns; Pepper's Ghost; Recreative Science; Various Optical Devices.

Volume 3 of A History of Pre-Cinema contains a complete reprint of Olive Cook's book Movement in Two Dimensions. In it, the author carefully describes how each of the technologies worked, but she is more concerned with the aesthetic and cultural than the technical.

Despite the modernization of the educational process both in colleges and universities, the main way of transferring information from teacher to learner remains their personal contact in classrooms and educational literature. One of the effective ways to optimize teaching and learning is the technological approach to the organization of the educational process. Modern Technologies for Teaching and Learning in Socio-Humanitarian Disciplines aims to systematize technologies for teaching social and humanitarian disciplines and discuss educational technologies that the modern teacher can and should possess including tools for person-oriented learning and for setting and achieving learning goals. The content within this publication examines interactive technologies, social educators, and visual storytelling and is designed for educators, researchers, academicians, administrators, and students.

This book is a survey and analysis of how deep learning can be used to generate musical content. The authors offer a comprehensive presentation of the foundations of deep learning techniques for music generation. They also develop a conceptual framework used to classify and analyze various types of architecture, encoding models, generation strategies, and ways to control the generation. The five dimensions of this framework are: objective (the kind of musical content to be generated, e.g., melody, accompaniment); representation (the musical elements to be considered and how to encode them, e.g., chord, silence, piano roll, one-hot encoding); architecture (the structure organizing neurons, their connexions, and the flow of their activations, e.g., feedforward, recurrent, variational autoencoder); challenge (the desired properties and issues, e.g., variability, incrementality, adaptability); and strategy (the way to model and control the process of generation, e.g., single-step feedforward, iterative feedforward, decoder feedforward, sampling). To illustrate the possible design decisions and to allow comparison and correlation analysis they analyze and classify more than 40 systems, and they discuss important open challenges such as interactivity, originality, and structure. The authors have extensive knowledge and experience in all related research, technical, performance, and business aspects. The book is suitable for students, practitioners, and researchers in the artificial intelligence, machine learning, and music creation domains. The reader does not require any prior knowledge about artificial neural networks, deep learning, or computer music. The text is fully supported with a comprehensive table of acronyms, bibliography, glossary, and index, and supplementary material is available from the authors' website.

Psychoanalytic thought has already transformed our basic assumptions about the psychic life of individuals and cultures. Those assumptions often take on the valence of common sense. However, this can mean that their original and important meanings often become obscured. Disruptive ideas become domesticated. At War with the Obvious aims to return those ideas to their original disruptive status. Donald Moss explores a wide range of issues-the loosening of constraints on deep systematized forms of hatred, clinical, and technical matters, the puzzling status of revenge and forgiveness, a consideration of the dynamics of climate change denial, and an innovative look at the problem of voice in the clinical situation. Because it is rooted in a profound reconsideration of the origins of psychic life, psychoanalysis remains vital, in spite of the perennial efforts to keep it effaced and quieted. Moss covers a range of central psychoanalytic concepts to argue that only by examining and challenging our everyday assumptions about issues like sexuality, punishment, creativity, analytic neutrality, and trauma, can psychoanalysis offer a radical alternative to other forms of therapy. At War with the Obvious will appeal to psychoanalysts and psychoanalytic psychotherapists, cultural theorists and anyone for whom incisive psychoanalytic thought matters.

This book offers a compendium of best practices in game dynamics. It covers a wide range of dynamic game elements ranging from player behavior over artificial intelligence to procedural content generation. Such dynamics make virtual worlds more lively and realistic and they also create the potential for moments of amazement and surprise. In many cases, game dynamics are driven by a combination of random seeds, player records and procedural algorithms. Games can even incorporate the player's real-world behavior to create dynamic responses. The best practices illustrate how dynamic elements improve the user experience and increase the replay value. The book draws upon interdisciplinary approaches; researchers and practitioners from Game Studies, Computer Science, Human-Computer Interaction, Psychology and other disciplines will find this book to be an exceptional resource of both creative inspiration and hands-on process knowledge.

Unique volume articulating the "gender critical" feminist position 15 chapters by an interdisciplinary team of highly-regarded contributors Engages with an important - but highly polarised - political and social debate.

The first comprehensive guide to explore the growing field of electronic information, The Text in the Machine: Electronic Texts in the Humanities will help you create and use electronic texts. This book explains the processes involved in developing computerized books on library Web sites, CD-ROMs, or your own Web site. With the information provided by The Text in the Machine, you?ll be able to successfully transfer written words to a digitized form and increase access to any kind of information. Keeping the perspectives of scholars, students, librarians, users, and publishers in mind, this book outlines the necessary steps for electronic conversion in a comprehensive manner. The Text in the Machine addresses many variables that need to be taken into consideration to help you digitize texts, such as: defining types of markup, markup systems, and their uses identifying characteristics of the written text, such as its linguistic and physical nature, before choosing a markup scheme ensuring accuracy in electronic texts by keying in information up to three times and choosing software that is compatible with the markup systems you are using examining the best file formats for scanning written texts and converting them to digital form explaining the delivery systems available for electronic texts, such as CD-ROMs, the Internet, magnetic tape, and the variety of software that will interpret these interfaces designing the structure of electronic texts with linear presentation, segmented text, or image files to increase readability and accessibility Containing lists of suggested readings and examples of electronic text Web sites, this book provides you with the opportunity to see how other libraries and scholars are creating and publishing digital texts. From The Text in the Machine, you?ll receive the knowledge to make this medium of information accessible and beneficial to patrons and scholars around the world.

This volume will give readers insight into how genres are characterised by the patterns of frequency and distribution of linguistic features across a number of European languages. The material presented in this book will also stimulate further corpus-based contrastive research including more languages, more genres and different types of corpora. This is the first special issue of the Yearbook of Corpus Linguistics and Pragmatics, a publication that addresses the interface between the two disciplines and offers a platform to scholars who combine both methodologies to present rigorous and interdisciplinary findings about language in real use. Corpus linguistics and Pragmatics have traditionally represented two paths of scientific thought, parallel but often mutually exclusive and excluding. Corpus Linguistics can offer a meticulous methodology based on mathematics and statistics, while Pragmatics is characterized by its effort in the interpretation of intended meaning in real language.

Let's try to play the music and not the background. Ornette Coleman, liner notes of the LP "Free Jazz" 20] WhenIbegantocreateacourseonfreejazz, theriskofsuchanenterprise was immediately apparent: I knew that Cecil Taylor had failed to teach such a matter, and that for other, more academic instructors, the topic was still a sort of outlandish adventure. To be clear, we are not talking about tea- ing improvisation here-a di?erent, and also problematic, matter-rather, we wish to create a scholarly discourse about free jazz as a cultural achievement, and follow its genealogy from the American jazz tradition through its various outbranchings, suchastheEuropeanandJapanesejazzconceptionsandint- pretations. We also wish to discuss some of the underlying mechanisms that are extant in free improvisation, things that could be called technical aspects. Such a discourse bears the ?avor of a contradicto in adjecto: Teachingthe unteachable, the very negation of rules, above all those posited by white jazz theorists, and talking about the making of sounds without aiming at so-called factual results and all those intellectual sedimentations: is this not a suicidal topic? My own endeavors as a free jazz pianist have informed and advanced my conviction that this art has never been theorized in a satisfactory way, not even by Ekkehard Jost in his unequaled, phenomenologically precise p- neering book "Free Jazz" 57].

Offers access to projects of some of the top professionals working in Real-Time Content Production today like engineering teams from "The Mandalorian" & League of Legends as well as video content designers for The Foo Fighters and Back to the Future, The Musical Includes reviews of real-time content production workflow for virtual production Features discussion from the software developers about the origins of their platforms

th It is fitting that there was a World Computer Congress in the 50 anniversary year of IFIP. Within the Learn IT Stream of WCC2010, the conference, Key Competencies in the Knowledge Society (KCKS), brought together some 43 papers from around the world covering many areas of ICT and its role in education. Of the papers presented here, three were selected as key theme papers for the KCKS conference. These papers' by Adams and Tatnall, Tarrago and Wilson, Diethelm and Dorge, are included in these proceedings. We congratulate these authors for the quality of their work that led to selection. The range of issues covered within this volume is too broad to set out here but c- ers, amongst other things, e-examination, Twitter, teacher education, school-based learning, methodological frameworks and human development theories. It has been an exciting and rewarding task to put these papers together. They rep- sent a coming together of great minds and cutting-edge research. We thank our contributors and our reviewers for producing such an impressive body of work."