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Category Management in Purchasing - A Strategic Approach to Maximize Business Profitability (Hardcover, 4th Revised edition)
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Category Management in Purchasing - A Strategic Approach to Maximize Business Profitability (Hardcover, 4th Revised edition)
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Category Management in Purchasing is a comprehensive guide to
strategic category management which provides a step-by-step guide
to its implementation and use, and enables readers to deliver value
and cost savings when sourcing and purchasing. Now in its fourth
edition, this text has cemented its place as the essential
reference for category management practitioners. In this new
edition, Jonathan O'Brien shows how a strategic approach needs to
integrate with other approaches, such as supplier relationship
management and how the procurement function negotiates.
Additionally, this new edition includes some new insights, based
upon the experience of senior practitioners in industry, on how to
make category management a success in the organization. It also
includes some general updates and contextualizes the future
procurement function and an ever increasing digitally enabled,
de-globalized, post Brexit world. There is also additional material
on the effect of international developments on procurement, updated
tools and templates, and examples of how these have been
successfully used in industry. Category Management in Purchasing,
4th edition connects theory and practice and provides readers with
the tools to analyze complex sourcing situations quickly and
clearly, and so develop innovative and creative proposals for
sourcing.
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