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Adventures in Childhood: Volume 60 - Intellectual Property, Imagination and the Business of Play (Hardcover) Loot Price: R2,841
Discovery Miles 28 410
Adventures in Childhood: Volume 60 - Intellectual Property, Imagination and the Business of Play (Hardcover): Jose Bellido,...

Adventures in Childhood: Volume 60 - Intellectual Property, Imagination and the Business of Play (Hardcover)

Jose Bellido, Kathy Bowrey

Series: Cambridge Intellectual Property and Information Law

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Loot Price R2,841 Discovery Miles 28 410 | Repayment Terms: R266 pm x 12*

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Adventures in Childhood connects modern intellectual property law and practice with a history of consumption. Structured in a loosely chronological order, the book begins with the creation of a children's literature market, a Christmas market, and moves through character merchandising, syndicated newspaper strips, film, television, and cross-industry relations, finishing in the 1970s, by which time professional identities and legal practices had stabilized. By focusing on the rise of child-targeted commercial activities, the book is able to reflect on how and why intellectual property rights became a defining feature of 20th century culture. Chapters trace the commercial empires that grew around Alice in Wonderland, Peter Rabbit, Meccano, Felix the Cat, Mickey Mouse, Peter Pan, Eagle Magazine, Davy Crockett, Mr Men, Dr Who, The Magic Roundabout and The Wombles to show how modern intellectual property merchandising was plagued with legal and moral questions that exposed the tension between exploitation and innocence.

General

Imprint: Cambridge UniversityPress
Country of origin: United Kingdom
Series: Cambridge Intellectual Property and Information Law
Release date: July 2022
Authors: Jose Bellido • Kathy Bowrey
Dimensions: 235 x 156 x 22mm (L x W x T)
Format: Hardcover
Pages: 250
ISBN-13: 978-1-108-48591-3
Categories: Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Law > Laws of other jurisdictions & general law > Social law > General
Books > Law > Laws of other jurisdictions & general law > Private, property, family law > Personal property law > Intellectual property, copyright & patents
LSN: 1-108-48591-X
Barcode: 9781108485913

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