Uncommon Sense, Common Nonsense - Why some organisations consistently outperform others (Paperback, Main)

This is a book for managers who know that their organisations are stuck in a mindset that thrives on fashionable business theories that are no more than folk wisdom, and whose so-called strategies that are little more than banal wish lists. It puts forward the notion that the application of uncommon sense - thinking or acting differently from other organisations in a way that makes unusual sense - is the secret to competitive success. For those who want to succeed and stand out from the herd this book is a beacon of uncommon sense and a timely antidote to managerial humbug.

General

Imprint:	Profile Books Ltd
Country of origin:	United Kingdom
Release date:	May 2013
First published:	December 2013
Authors:	Jules Goddard • Tony Eccles
Dimensions:	198 x 129 x 21mm (L x W x T)
Format:	Paperback - B-format
Pages:	241
Edition:	Main
ISBN-13:	978-1-84668-602-3
Categories:	Books > Business & Economics > Business & management > Management & management techniques > General
LSN:	1-84668-602-4
Barcode:	9781846686023

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