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Books > Reference & Interdisciplinary > Communication studies > Research methods
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SPSS Survival Manual - A step by step guide to data analysis using IBM SPSS (Paperback, 5th New edition)
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SPSS Survival Manual - A step by step guide to data analysis using IBM SPSS (Paperback, 5th New edition)
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The SPSS Survival Manual throws a lifeline to students and
researchers grappling with this powerful data analysis software.In
her bestselling guide, Julie Pallant guides you through the entire
research process, helping you choose the right data analysis
technique for your project. From the formulation of research
questions, to the design of the study and analysis of data, to
reporting the results, Julie discusses basic and advanced
statistical techniques. She outlines each technique clearly, with
step-by-step procedures for performing the analysis, a detailed
guide to interpreting data output and an example of how to present
the results in a report.For both beginners and experienced users in
psychology, sociology, health sciences, medicine, education,
business and related disciplines, the SPSS Survival Manual is an
essential text. Illustrated with screen grabs, examples of output
and tips, it is supported by a website with sample data and
guidelines on report writing.This fifth edition is fully revised
and updated to accommodate changes to IBM SPSS procedures, screens
and output. Additional recommended readings and websites have been
added.' An excellent introduction to using SPSS for data analysis.
It provides a self-contained resource itself, with more than simply
(detailed and clear) step-by-step descriptions of statistical
procedures in SPSS. There is also a wealth of tips and advice, and
for each statistical technique a brief, but consistently reliable,
explanation is provided.' - Associate Professor George Dunbar,
University of Warwick'This book is recommended as ESSENTIAL to all
students completing research projects - minor and major.' - Dr John
Roodenburg, Monash University
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