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Transmedia Work - Privilege and Precariousness in Digital Modernity (Hardcover)
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Transmedia Work - Privilege and Precariousness in Digital Modernity (Hardcover)
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In Transmedia Work Karin Fast and Andre Jansson explore several key
questions that frame the study of the social and cultural
implications of a digital, connected workforce. How might we
understand 'privilege' and 'precariousness' in today's digitalized
work market? What does it mean to be a privileged worker under the
so-called connectivity imperative? What are the social and cultural
forces that normalize the appropriation of new media in, and
beyond, the workplace? These key questions come together in the
notion of transmedia work - a term through which a social critique
of work under digital modernity can be formulated. Transmedia work
refers to the rise of a new social condition that saturates many
different types of work, with various outcomes. In some social
groups, and in certain professions, transmedia work is
wholeheartedly embraced, while it is questioned and resisted
elsewhere. There are also variations in terms of control; who can
maintain a sense of mastery over transmedia work and who cannot?
Through interviews with cultural workers, expatriates, and mobile
business workers, and ancillary empirical data such as corporate
technology and coworking discourse, Transmedia Work is an important
addition to the study of mediatization and digital culture.
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