The end of the Second World War saw a "crisis of white masculinity"
brought on by social change. As a result, several prominent white
male pop culture figures sought out and appropriated African
American cultural trappings to benefit from what they believed were
powerful Black masculinities. In He Thinks He's Down, Katharine
Bausch draws on case studies from three genres - the writings of
Norman Mailer and Jack Kerouac, advertising and aesthetics in
Playboy magazine, and action narratives of Blaxploitation films -
to illustrate how each one engaged with Black tropes while
simultaneously doing little to change the racial and gendered
stereotypes that perpetuated the power of white male privilege.
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