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                        The Medal Factory - British Cycling and the Cost of Gold (Paperback, Main)
                    
                        
                            
                            
                            
                            
                                
                                
                                    Loot Price: R284
                                
                            
                            
                            Discovery Miles 2 840
                             
	
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                The Medal Factory - British Cycling and the Cost of Gold (Paperback, Main)
            
                
                    
                    
                    
                        
							
								Loot Price R284
                                
                            
                        
                    
                    
                    Discovery Miles 2 840 (sign in to rate) 
 
                
                
                  
                    
                        
                        
                    
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                    55 Olympic medals. 6 Tour de France victories. Countless world
records and world championship victories. Since the year 2000,
British Cycling, Team Sky and INEOS have dominated the sport of
cycling to an unprecedented degree. But at what cost? Did Sir David
Brailsford, Peter Keen and the other brains behind British
Cycling's massive and sudden dominance in the modern era find a
winning "Moneyball" formula? Or did their success come down to luck
and personal chemistry? Did this organisation, founded on
relentless, ruthless efficiency contain contradictions which
threatened to overwhelm it, amid accusations of drug-taking,
bullying and sexism? The Medal Factory tells the full story from
amateurish beginnings through a sports-science revolution to an
all-conquering, yet flawed, machine. Through interviews with
Brailsford and Keen, Shane Sutton, Fran Millar, Chris Boardman, Sir
Chris Hoy and many other key players, Kenny Pryde interrogates the
parts of the story - lottery funding, marginal gains - that we
think we know, and reveals others that have remained hidden, until
now.
                 
                    
                    
                        
                            
                            
                            
                        
	
	
		
	
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