Peaking in the 1960s, Pop Art began as a revolt against mainstream
approaches to art and culture and evolved into a wholesale
interrogation of modern society, consumer culture, the role of the
artist, and of what constituted an artwork. Focusing on issues of
materialism, celebrity, and media, Pop Art drew on mass-market
sources, from advertising imagery to comic books, from Hollywood's
most famous faces to the packaging of consumer products, the latter
epitomized by Andy Warhol's Campbell's soup cans. As well as
challenging the establishment with the elevation of such popular,
banal, and kitschy images, Pop Art also deployed methods of
mass-production, reducing the role of the individual artist with
mechanized techniques such as screen printing. With featured
artists including Andy Warhol, Allen Jones, Ed Ruscha, Robert
Indiana, Jasper Johns, Robert Rauschenberg, and Roy Lichtenstein,
this book introduces the full reach and influence of a defining
modernist movement. About the series Born back in 1985, the Basic
Art Series has evolved into the best-selling art book collection
ever published. Each book in TASCHEN's Basic Art History series
features: approximately 100 color illustrations with explanatory
captions a detailed, illustrated introduction a selection of the
most important works of the epoch, each presented on a two-page
spread with a full-page image and accompanying interpretation, as
well as a portrait and brief biography of the artist
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