Garment making has traditionally been a conservative industry in
terms of technical innovation. "Micro-Electronics and Clothing"
examines this old industry in relation to a very new family of
technologies--micro-electronics. Hoffman and Rush explore the
likely effects of micro-electronic innovations on international
trade in garments. The ask, will the new technology permit the
garment industry in the industrialized countries to meet
competition from Thirld World exporters more effectively so that
import penetration is stopped and reversed? After examining this
question from a variety of angles, the authors suggest that there
will be a transitional period between the mid-1980s and the
mid-1990s during which the technological transformation of the
sector will proceed at a relatively slow pace. They also offer
suggestions for Third World clothing exporters who may be
technologically advanced enought to take advantage of this
transitional period to improve their competitiveness and their
position in the market. In addition to research in trade and
business sources, this book is based on interviews with clothing
manufacturers, capital goods suppliers to the clothing industry,
industry consultants, industry associations, and official industry
bodies. As a result, the authors have produced a case study in how
innovations emerge from ideas and how the structure and
organization of an industry influence the spread of new
techniques.
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