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Fashion and Fiction - Self-Transformation in Twentieth-Century American Literature (Paperback)
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Fashion and Fiction - Self-Transformation in Twentieth-Century American Literature (Paperback)
Series: Cultural Frames, Framing Culture
Expected to ship within 12 - 17 working days
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During the twentieth century, the rise of the concept of
Americanization-shedding ethnic origins and signs of ""otherness""
to embrace a constructed American identity-was accompanied by a
rhetoric of personal transformation that would ultimately
characterize the American Dream. The theme of self-transformation
has remained a central cultural narrative in American literary,
political, and sociological texts ranging from Jamestown narratives
to immigrant memoirs, from slave narratives to Gone with the Wind,
and from the rags-to-riches stories of Horatio Alger to the
writings of Barack Obama. Such rhetoric feeds American myths of
progress, upward mobility, and personal reinvention. In Fashion and
Fiction, Lauren S. Cardon draws a correlation between the American
fashion industry and early twentieth-century literature. As
American fashion diverged from a class-conscious industry governed
by Parisian designers to become more commercial and democratic, she
argues, fashion designers and journalists began appropriating the
same themes of self-transformation to market new fashion trends.
Cardon illustrates how canonical twentieth-century American
writers, including Edith Wharton, Theodore Dreiser, F. Scott
Fitzgerald, Ernest Hemingway, and Nella Larsen, symbolically used
clothing to develop their characters and their narrative of upward
mobility. As the industry evolved, Cardon shows, the characters in
these texts increasingly enjoyed opportunities for individual
expression and identity construction, allowing for temporary
performances that offered not escapism but a testing of alternate
identities in a quest for self-discovery.
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