Books > Reference & Interdisciplinary > Communication studies > Media studies
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The Internet - An Introduction to New Media (Hardcover)
Loot Price: R3,714
Discovery Miles 37 140
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The Internet - An Introduction to New Media (Hardcover)
Series: Berg New Media Series
Expected to ship within 12 - 17 working days
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Life without the internet, a very new technology, seems almost
unimaginable for most people in western nations. Today the internet
is intrinsic to media and communications, entertainment, politics,
defence, business, banking, education and administrative systems as
well as to social interaction. "The Internet" disentangles this
extraordinarily complex information and communication technology
from its place in our daily lives, allowing it to be examined anew.
Technology has historically been shaped by governmental, military
and commercial requirements, but the development of the internet is
increasingly driven by its users. YouTube, Facebook, Twitter,
Flickr and many other emerging applications are shifting the way we
express ourselves, communicate with our friends, and even engage
with global politics. At the same time three-quarters of the
world's population remain effectively excluded from the internet.
Packed with case studies drawn from around the world, "The
Internet" presents a clear and up-to-date introduction to the
social, cultural, technological and political worlds this new media
form is creating.
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