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Taking Technical Risks - How Innovators, Managers, and Investors Manage Risk in High-Tech Innovations (Paperback, Revised)
Loot Price: R801
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Taking Technical Risks - How Innovators, Managers, and Investors Manage Risk in High-Tech Innovations (Paperback, Revised)
Series: Taking Technical Risks
Expected to ship within 10 - 15 working days
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Lewis Branscomb and Philip Auerswald address early-stage, high-tech
innovation in the context of business decision making and
innovation policy. How do technology innovators, business
executives, and venture capitalists manage the technical elements
of business risk when developing and launching new products?
Overcoming technical risks requires crossing the so-called valley
of death-the gap between demonstrating the soundness of a technical
concept in a controlled setting and readying the product technology
for the market. Crossing the valley of death may mean bringing
university-based research to the point where it appears viable to
venture capitalists, or bridging the cultural gap between technical
innovators and the managers who are being asked to risk their
institutional resources. In every context, purely technical risks
are coupled with the market risks inherent in innovation. In this
book Lewis Branscomb and Philip Auerswald address early-stage,
high-tech innovation in the context of business decision making and
innovation policy. The topics addressed include the extent to which
purely technical risk is separable from market risk; how industrial
managers make decisions on funding early-stage, high-risk
technology projects; and under what circumstances government can
and should act to reduce the technical risks of innovative projects
so that firms will invest in them. The book includes contributions
by Mary Good, George Hartmann, James McGroddy, Mike Myers, Michael
Roberts, and F. M. Scherer.
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