This book introduces China’s current publishing industry in the
new era, especially when facing the big challenge from social media
and technology transformation. Based on the calculation for the
first time, the book and overall size of the content data of
publications in China, the book presents 15 cases of Chinese
publishers looking for opportunities to develop business, using the
technology of big data and Internet. For global readers, it may
help to build an overview on China's publishing industry and
business innovation cases of media companies.Â
General
| Imprint: |
Springer Verlag, Singapore
|
| Country of origin: |
Singapore |
| Series: |
Research Series on the Chinese Dream and China’s Development Path |
| Release date: |
April 2023 |
| First published: |
2022 |
| Authors: |
Li Zhang
• Junlin Qu
• Jing Jie
• Nannan Liang
|
| Dimensions: |
235 x 155mm (L x W) |
| Pages: |
206 |
| Edition: |
1st ed. 2022 |
| ISBN-13: |
978-981-19-0430-1 |
| Subtitles: |
Chinese
|
| Categories: |
Books
Promotions
|
| LSN: |
981-19-0430-8 |
| Barcode: |
9789811904301 |
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