For courses in Intercultural Business Communication. Prepare future
managers to face the differences in business communication across
cultures. With the globalization of the world economy, it is
imperative for current and future managers to be sensitive to the
differences they will encounter in intercultural communication. To
help make students aware of these differences, Intercultural
Business Communication contains practical guidelines and
information on how to conduct negotiations across countries, write
business letters in different societies, and includes the general
dos and don'ts in international business.
General
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