Books > Social sciences > Psychology > Social, group or collective psychology
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Applied Social Psychology - Understanding and Managing Social Problems (Paperback, 2nd Revised edition)
Loot Price: R1,234
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Applied Social Psychology - Understanding and Managing Social Problems (Paperback, 2nd Revised edition)
Expected to ship within 12 - 17 working days
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Applied Social Psychology combines the science of social psychology
with the practical application of solving social problems that
exist in the real world. This exciting textbook provides a thorough
explanation of how social psychologists can contribute to the
understanding and management of different social problems. A highly
prestigious team of contributors from across Europe and the United
States illustrate how social psychological theories, research
methods and intervention techniques can be successfully applied to
problems encountered in the fields of physical and mental health,
immigration and integration, economic behaviour, political
behaviour, environmental behaviour, organisations and the
classroom. This expanded edition also features new chapters on the
dynamic fields of consumer behaviour, traffic behaviour, criminal
behaviour, sport and development aid. Each field studied features
an overview of important problems, the role of human behaviour in
these problems, the factors influencing relevant behaviour, and
effective ways to change this behaviour. This is an essential
volume for all undergraduate and graduate students studying applied
social psychology.
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