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Open Innovation Essentials for Small and Medium Enterprises - A Guide to Help Entrepreneurs in Adopting the Open Innovation Paradigm in Their Business (Paperback)
Loot Price: R468
Discovery Miles 4 680
You Save: R103
(18%)
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Open Innovation Essentials for Small and Medium Enterprises - A Guide to Help Entrepreneurs in Adopting the Open Innovation Paradigm in Their Business (Paperback)
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List price R571
Loot Price R468
Discovery Miles 4 680
You Save R103 (18%)
Expected to ship within 10 - 15 working days
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Small and Medium Enterprises (SMEs) have to approach open
innovation differently than large companies. This practical guide
on open innovation is expressly for entrepreneurs and managers in
SMEs. The authors provide strategies, techniques, and "tricks of
the trade" enabling SMEs to practice open innovation systems
profitability and enhance the long-term value of their company.
Included are tools such as brokers, auctions, crowdsourcing,
technology transfer, and spin-ups, making it useful for people
already in business, starting businesses, or seeking supplemental
material for courses.
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