An Introduction to Communication (Paperback)

Prioritizing brevity and clarity, this textbook introduces the study of communication through examples and applications of communication in a variety of contexts. With a unique focus on diversity and the impact of culture, each chapter opens with a case study that identifies a communication challenge, which the chapter addresses throughout, and concludes with questions that respond to that challenge. A consistent, organized structure with numerous features including fundamental issues, questions for understanding and analysis, theoretical insight (examining a particular relevant theory), and a skill set section, easily guides you through the foundations of the study of communication. Cross-referencing between chapters demonstrates the multidimensional nature of communication and the everyday talk sections demonstrate how each topic relates to technology, the workplace, or health issues. Offering a wealth of diverse examples from students' personal, professional, and online lives, this book teaches skills allowing students from all academic backgrounds to understand communication.

General

Imprint:	Cambridge UniversityPress
Country of origin:	United Kingdom
Release date:	October 2018
Authors:	Lynn H. Turner • Richard West
Dimensions:	246 x 190 x 14mm (L x W x T)
Format:	Paperback - Trade
Pages:	322
ISBN-13:	978-1-316-60691-9
Categories:	Books > Reference & Interdisciplinary > Communication studies > General Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > General Promotions
LSN:	1-316-60691-0
Barcode:	9781316606919

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