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Books > Computing & IT > Computer communications & networking
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Augmented Reality and Virtual Reality - The Power of AR and VR for Business (Hardcover, 1st ed. 2019)
Loot Price: R5,034
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Augmented Reality and Virtual Reality - The Power of AR and VR for Business (Hardcover, 1st ed. 2019)
Series: Progress in IS
Expected to ship within 12 - 17 working days
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This book presents a collection of the latest research in the area
of immersive technologies, presented at the International Augmented
and Virtual Reality Conference 2018 in Manchester, UK, and
showcases how augmented reality (AR) and virtual reality (VR) are
transforming the business landscape. Innovations in this field are
seen as providing opportunities for businesses to offer their
customers unique services and experiences. The papers gathered here
advance the state of the art in AR/VR technologies and their
applications in various industries such as healthcare, tourism,
hospitality, events, fashion, entertainment, retail, education and
gaming. The volume collects contributions by prominent computer and
social sciences experts from around the globe. Addressing the most
significant topics in the field of augmented and virtual reality
and sharing the latest findings, it will be of interest to
academics and practitioners alike.
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