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Books > Business & Economics > Business & management > Business strategy

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Beyond Mobile - People, Communications and Marketing in a Mobilized World (Hardcover) Loot Price: R1,624

Discovery Miles 16 240

Repayment Terms: R152 pm x 12*

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Beyond Mobile - People, Communications and Marketing in a Mobilized World (Hardcover): M. Lindgren, J Jedbratt, E. Svensson

Beyond Mobile - People, Communications and Marketing in a Mobilized World (Hardcover)

M. Lindgren, J Jedbratt, E. Svensson

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Loot Price R1,624 Discovery Miles 16 240 | Repayment Terms: R152 pm x 12*

Expected to ship within 10 - 15 working days

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The advent of constant internet connectivity and mobile communication have transformed the way that many businesses and organizations function. There has been a focus upon the technological aspects and opportunities. This book takes a look into the future at the human aspects of mobile technology in terms of the ways that people will work and communicate in the mobile marketplace.

General

Imprint:	Palgrave Macmillan
Country of origin:	United Kingdom
Release date:	March 2002
First published:	2002
Authors:	M. Lindgren • J Jedbratt • E. Svensson
Dimensions:	229 x 152 x 21mm (L x W x T)
Format:	Hardcover
Pages:	262
ISBN-13:	978-0-333-98508-3
Categories:	Books > Business & Economics > Business & management > Business strategy Promotions
LSN:	0-333-98508-7
Barcode:	9780333985083