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Beyond Mobile - People, Communications and Marketing in a Mobilized World (Paperback, 1st ed. 2002) Loot Price: R1,197
Discovery Miles 11 970
Beyond Mobile - People, Communications and Marketing in a Mobilized World (Paperback, 1st ed. 2002): M. Lindgren, J Jedbratt,...

Beyond Mobile - People, Communications and Marketing in a Mobilized World (Paperback, 1st ed. 2002)

M. Lindgren, J Jedbratt, E. Svensson

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Loot Price R1,197 Discovery Miles 11 970 | Repayment Terms: R112 pm x 12*

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The advent of constant internet connectivity and mobile communication have transformed the way that many businesses and organisations function. There has been a focus upon the technological aspects and opportunities. This book takes a look into the future at the human aspects of mobile technology in terms of the ways that people will work and communicate in the mobile marketplace.

General

Imprint: Palgrave Macmillan
Country of origin: United Kingdom
Release date: 2002
First published: 2002
Authors: M. Lindgren • J Jedbratt • E. Svensson
Dimensions: 210 x 148mm (L x W)
Format: Paperback
Pages: 262
Edition: 1st ed. 2002
ISBN-13: 978-1-349-43090-1
Categories: Books > Business & Economics > Economics > General
Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > Management & management techniques > General
Books > Business & Economics > Business & management > Sales & marketing > General
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LSN: 1-349-43090-0
Barcode: 9781349430901

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