This book is an introduction to Intercultural Communication (IC)
that takes into account the much neglected dynamic paradigm of
culture in the literature. It posits that culture is not static,
context is the driving force for change, and individuals can
develop a multicultural mind. It is also the first IC textbook in
the field that incorporates insight from evolutionary biology and
the newly emerging discipline of cultural neurosciences. Such an
interdisciplinary approach provides readers with new angles,
encourages critical thinking, and sometimes challenges conventional
knowledge in the field. The combination of the author's
multicultural academic and journalistic background contributes to a
balance of diverse perspectives and world views on cultural
theories and discourses. The book is ideal for courses in
Intercultural Communication with study cases, discussion topics and
class activities.
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