The free market underpins our economy and our way of thinking
around enterprise and value, but it is also a major factor in the
sustainability problems that we now live with. Climate change,
child labour and oil spills are just a few of the many problems
associated with our economic activity and, although many companies
have made an effort to produce more sustainably, the pace of change
is much too slow. This engaging and accessible textbook teaches
students the relationship between the economy and sustainability,
assessing the hand of the free market on company behaviour and,
ultimately, providing a framework for transition to a sustainable
economy. Using case studies and optional assessment questions, this
textbook explains to students what a market is at the macro
level and then translates the effects of the market to industries
and subsequently to the strategic choices of companies at the micro
level. It adopts a model of 8 guiding principles that
underpin the current free market economy and 8 guiding principles
for the sustainable market economy. Switching these deeply held
principles will be essential to any serious transition to a
sustainable economy.
General
| Imprint: |
Palgrave Macmillan
|
| Country of origin: |
Switzerland |
| Release date: |
August 2023 |
| First published: |
2023 |
| Authors: |
Margreet Boersma-de Jong
• Gjalt De Jong
|
| Dimensions: |
235 x 155mm (L x W) |
| Pages: |
180 |
| Edition: |
1st ed. 2023 |
| ISBN-13: |
978-3-03-128185-3 |
| Subtitles: |
Dutch
|
| Categories: |
Books
|
| LSN: |
3-03-128185-3 |
| Barcode: |
9783031281853 |
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